Funding for the clubs you love
Your
Club
Properly
Funded
Grassroots clubs are powered by love. But that shouldn't mean running one without money. Cliqy turns everyday club management into sponsor and brand-backed funding. All done with a simple click.
people that run clubs, do so for the love of community
Grassroots organisations are the beating heart of every community but by their very nature, are volunteer-run. Unpaid volunteers don't have the luxury of, nor should they have to make growing their club their vocation. Volunteer passion is what makes these communities great.
Communities can't be funded on love alone
The way clubs currently generate money isn't sustainable. They shouldn't have to periodically raise member fees, fundraise through families or beg sponsors to increase their own contribution based on just wanting to 'do the right thing'. It's a situation where no one actually wins.
All That time and effort builds usable, untapped value
There's limitless power in communities: trust, shared interest, passionate members and people that simply want to show up for the things they love. That value is almost tangible, but it isn’t something clubs can freely tap into. We've made it our purpose to change that — it's where Cliqy was born.
Communicate. Click. Fund.
No new messaging platforms. No chasing payments. Just do what you always do.
1.
Add value to your club messagining by sharing something useful alongside
Cliqy lines up relevant existing sponsor and real brand content that supports your club's niche interest.
Each piece of content has funding attached, making every share an opportunity to earn.
Simply attach it to your usual message and send it to members via WhatsApp, email, or socials — exactly how you already communicate.
2.
Your members pay attention, click and read
This is where the Cliqy magic happens.
We count who clicks what, when, and where. The Cliqy algorithm works out how much that interaction earned per member.
3.
The club gets funded. No extra effort needed.
Cliqy passes the majority of the budget* directly to your club's Cliqy account.
* Did you know that in the UK alone, £47b is spent on advertising per year? And it all goes straight to ad platforms. It's our mission to change this and make sure it reaches the communities that need it. Where are we right now? Currently 80% of ad budget pushed through Cliqy — 100% is what we're working towards. Find out more in our manifesto.
Join our public launch in summer 2026
Cliqy is currently in a private beta phase with select clubs, their existing sponsors and national retailers, while we prepare for our summer launch.
If you'd like to be one of the first clubs, sponsors or brands to earn from Cliqy when we go live, add yourself to our launch list.
We'll send you updates, talk about performance and give real world funding figures as we go.